Looking for Quick Response?
Tap the power of QR codes
to accelerate business
The world of digital, web-based marketing. The world of print advertising and direct mail. Not long ago, these two worlds were worlds apart. Now they are one—thanks to QR codes. What’s a QR code? In the simplest terms, QR stand for Quick Response and it’s designed to make it easier than ever for prospects and customers to respond to your marketing efforts—on the spot. So they can quickly learn more about your company, take advantage of time-sensitive promotional offers, watch a video, buy your products and services, or request more information.
QR codes use two-dimensional barcodes that incorporate patterns of squares, dots, hexagons and other geometric patterns within images—up to 4000 characters of information. Once a customer or prospect scans your QR code with a web cam or QR-enabled cell phone, they’re connected directly to a QR-encoded Web page without having to remember or type in any numbers or promotional codes. It’s that simple and that powerful.
Why QR codes? QR codes unite print, mobile and online marketing efforts. They give you the power to turn your printed ads, mailers, post cards, business cards, flyers—even posters and billboards—into powerful direct response vehicles. Not only do QR codes make these traditional print media more interactive, they enable you to precisely measure the effectiveness of your marketing efforts.
- How are savvy marketers using QR codes to boost response and accelerate the sales cycle?
- Discounters are offering prospects instant savings on immediate purchases— simply by scanning a QR code.
- Some early adopters are adding QR codes to their business cards, sending potential customers directly to their websites.
- Yellow Pages advertisers use a single QR code to take responders right to their mobile website.
- Retailers are including QR codes in print ads to encourage online shopping.
To learn how we can help you tap the power of QR codes to accelerate business, call 800-233-0107 or email myteam@intellprinting.com.
